CivicPlus Blog

SendSmarts | Success Stories Contest

Posted by Lesli Keister

Dec 19, 2014 10:00:00 AM

We had an awesome turnout for the Building Your Opt-In Email List webinar last week. If you didn't get to attend, feel free to watch the recorded webinar.

We focused on best practices in getting citizens to opt-in to your email communications, as well as practical tips to increase your subscribers. 

Here are just a few of the takeaways from the webinar:

  • Get cross-promotional ideas you can implement today
  • Learn about multiple collection-point assessment
  • Discover the power of relevant content

We also announced our new Success Stories Contest. The goal of the contest is to put some of the tips, tricks, and ideas shared in the webinar to use. Or, if you've done (or are doing) something mindblowingly awesome to build your email list, you'll want to enter the contest to share those inspiring ideas with your peers (and yes... there's a prize involved).

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Topics: SendSmarts, Email Marketing, CivicSend

The HR File Room | How to Find & Hire Great Employees

Posted by Lesli Keister

Dec 18, 2014 10:00:00 AM

In today’s economy, hiring the best people is more critical than ever. Organizations can’t afford to lose time, money, and results from a bad hiring choice.

A recent article by David K. Williams pegs the cost of a single bad hire at anywhere from $25,000–$50,000. The cost of finding, interviewing, engaging, and training new employees is high. Employees also require desks, computers, phones, and related equipment. And then there are the highest costs of all – salaries, benefits, and taxes.

HR leaders view new employees as an investment and anticipate an excellent financial return over time. Forbes Magazine published an article outlining the 7 C's – seven categories you should consider to find the best new employees.

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Topics: CivicHR, Applicant Tracking, HR Best Practices

5 Strategies for Encouraging Citizens to Sign Up for Emergency Alerts

Posted by Lesli Keister

Dec 17, 2014 10:00:00 AM

One of the challenges of developing a community that’s prepared for emergencies is getting citizens to sign up for alert notifications. 

In fact, getting residents to sign up for any number of emergency services can be difficult for a multitude of reasons. Some people are reluctant to share personal information for privacy and security reasons. Others might tune out when it comes to the unpleasant thought of preparing for a disaster, or be put off by messages that include scare tactics.

But there are strategies available to maximize the buy-in from residents for mass notification opt-in. Ana-Marie Jones, executive director of the nonprofit agency, Collaborating Agencies Responding to Disasters (
CARD), shared her favorite ways for getting buy-in from the public:

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Topics: CivicReady, Mass Notification

SendSmarts: 4 Tips for E-Newsletter Success

Posted by Lesli Keister

Dec 12, 2014 10:00:00 AM

Whether you send e-newsletters on a weekly or monthly basis, it's a great way to connect with your citizens and achieve a number of diverse goals. But is your newsletter as effective as it could be?

Consider this advice from Damian Davila, writing at the Idaconcpts.com (nope, that's not a typo), on creating e-news that subscribers actually look forward to receiving:

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Topics: SendSmarts, Email Marketing, CivicSend

The HR File Room | Tying Employee Compensation to Performance

Posted by Lesli Keister

Dec 11, 2014 10:00:00 AM

If you're looking for a way to tie employee compensation to performance, then it's important to have a quality performance management system in place. Without an employee tracking system, the process of determining pay increases becomes more difficult – resulting in the potential for unfair compensation decisions.

Why Performance Management Matters
Performance management helps employees take responsibility for their skill development, which means they will be more proactive in making themselves valuable to the company. With a good performance management system, employees can see the progress that is made from one year to the next. Then, when yearly compensation increases are distributed, there is a clear connection between performance and pay increase.

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Topics: CivicHR, performance management, Employee Onboarding

Fostering a Culture of Preparedness in Your Community

Posted by Lesli Keister

Dec 10, 2014 10:00:00 AM

Does your community culture include a sense of emergency preparedness? Many local gov emergency managers focus on the educational aspect of preparedness when their efforts may better be focused on motivation – let’s take a deeper look.

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Topics: CivicReady, Emergency Preparedness, Emergency Best Practices

How Do You Build an Email List?

Posted by Lesli Keister

Dec 9, 2014 10:00:00 AM

Webinar Announcement

Increasing Your Opt-In Email Subscribers: The Hows and the Whys

You're all set to send gorgeous, informative messages to your citizens... but how do you get anyone to sign up to receive them? There's a right way and a wrong way to go about building your email list. In this webinar, we’ll review best practices and offer practical tips to increase your subscribers. Reserve your seat today for our 11 a.m. CST presentation on Thursday, Dec. 11.

In this webinar, you will learn: 

  • Cross-promotional ideas you can implement today
  • Learn about multiple collection-point assessment
  • Discover the power of relevant content
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Topics: SendSmarts, Email Marketing, CivicSend

SendSmarts | Create Engaging Emails Your Citizens Will Want to Read

Posted by Lesli Keister

Dec 5, 2014 10:00:00 AM

Reasons to Send this Season
December is here, and with it comes all kinds of season-related reasons to send your citizens a special e-message. You might wish them season's greetings, announce holiday festivities, tell them when City Hall will be closed for the holidays, ask for 2014 feedback... it's the perfect time to build community-wide goodwill and promote civic engagement.

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Topics: SendSmarts, Email Marketing, CivicSend

Emergency Preparedness: How to Recruit, Retain, and Organize Volunteers

Posted by Lesli Keister

Dec 3, 2014 10:00:00 AM

Developing a volunteer program before disaster strikes can be invaluable. Here are some ideas on how to get started.

There are times during disasters when first responders will be overwhelmed and unable to do all that needs to be done without help from volunteers.

Volunteers are an important cog in disaster response, and developing a volunteer program before disaster strikes can be invaluable. This allows emergency responders to focus on some of the more major tasks while volunteers handle easier work like traffic control and light search and rescue. 

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Topics: CivicReady, Emergency Preparedness, Emergency Best Practices

Dialed In or Checked Out? 5 Drivers of Employee Satisfaction & Performance

Posted by Lesli Keister

Dec 2, 2014 10:00:00 AM

Webinar Opportunity

Dialed In or Checked Out? 5 Drivers of Employee Satisfaction & Performance
Retention of talent is about more than simply reducing turn-over. Please join us Thursday, Dec. 4 at 11 a.m. CST for a hard look at what makes local government employees tick and how to help them perform at their best.

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Topics: CivicHR, performance management, HR Best Practices

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